Air France KLM, member of Skyteam, has been historicaly in Russia. CBA NVM has beenasked to develop a corporate magazine that will be distributed to Air France KLM russianclients and passengers.
Even if Air France and KLM are workng as one company, they are still two different brands.So we created this magazine as a mirror. Face A and face B. One side for AF and one side forKLM.And as the target of this magazine is half B2B, half B2C, we created a mixed content.Half business oriented, half leisure.
What we did :
- Editorial Concept
- Editorial Design